All Light Filtering Technologies

Pure Blue UV™

A lens providing you with an all-day filtering of UV and blue light¹ both indoors and outdoors with enhanced aesthetics² and long-lasting clarity.

Pure Blue UV™

Enjoy the Purest Light Your Eyes Deserve

All-day Protection From UV & Filtering of Blue Light¹

Effortlessly filters UV and blue light¹, it offers you comfortable vision all day long, everyday.

Enhanced Aesthetics²

Filter blue light¹ without noticeable blue reflection, offering you an aesthetically-pleasing vision solution​

Long-Lasting Clarity

Powered by Seecoat™ Next for a whole new level of lens protection and durability, tested and proven to withstand daily wear and tear.

Our cutting-edge Light Purification Technology absorbs UV and filters blue light¹ before it reaches your eyes.​

Image shown is for demonstration purpose only.

  • 1. Pure Blue UV filters up to 35% of blue light (calculated/measured between 380nm to 500nm, with blue violet light defined between 400 and 455nm as stated by ISO TR 20772:2018). For 1.6 concave and Polycarbonate lenses, the blue light filtering percentage might be slightly lower. It also blocks UV light on the front side of the lens according to ISO standards and comes with UV backside protection. ​

  • 2. Aesthetics is compared between Pure Blue UV lenses and conventional blue light lenses from Nikon (ECC Blue UV) based on the same measurement conditions (1.60 index).